11.9.09

Self Publishing 2.0: Viral Book Promotion

The funny thing is that I launched my viral book promotion blitz SIX YEARS AGO, in 2003! And over the last six years, around 200,000 people downloaded that poster, and I don’t know how many printed it. But it didn’t become “news” until September 1st, 2009, when Steve Leckart included a miniature image of the poster in a BoingBoing post about the collection of flowcharts on my website. And ironically, Steve’s original source for the story wasn’t my website at all, but another blog that had made pretty free with the graphics, though I can’t get too angry with them after the unexpected publicity.
Viral Book Promotion Is Eye Catching

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